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Neu bei Piwik

  1. Was ist Piwik?
  2. Was sind die Unterschiede zwischen Piwik, Google Analytics und anderen Webanalyse-Tools?
  3. How does Piwik work?
  4. Gibt es eine Online-Demo?
  5. Can Piwik manage multiple user accounts?
  6. How do I track several websites, domains and multiple subdomains in Piwik?
  7. How do I define and track Goal conversions?
  8. How do I track Ecommerce orders, details of purchased products and abandoned carts on my website?
  9. How does Piwik track downloads?
  10. Was sind ausgehende Links, Klicks oder einzigartige Klicks?
  11. How do I know when new versions are released?
  12. Wo kann ich Unterstützung bekommen?
  13. Does Piwik track visitors without Javascript? Does Piwik track search engine bots or other spider / robots?
  14. How does Piwik ensure Privacy of my Analytics data, and Privacy of my website Visitors?
  15. Does Piwik track visits from Mobile devices (iOS, Android, BlackBerry, Palm Pre, low end mobile phones, etc.)?
  16. Can I use Piwik and Google Analytics / Yahoo! Analytics / WebTrends etc. at the same time?
  17. How much does Piwik cost?
  18. Can I use Piwik and provide analytics Hosting service? What are the requirements for Piwik Hosted as a service?
  19. Can I rebrand or sell or reuse or re-license or include Piwik in my product, company, or website?
  20. Does Piwik work on high traffic websites? What is the performance like with millions of pages views per month?
  21. Can I customize the Piwik logo in the reports, emails and login screen?
  22. Can I get the data from the Piwik API web services and publish, reuse, process this data in a non GPL software?
  23. Does Piwik work in a load balanced environment? How do I setup Piwik for high scale tracking?
  24. How do I pronounce Piwik?
  25. Welches Team steckt hinter Piwik?

Antworten

  1. Was ist Piwik?

    Piwik is a downloadable, Free (GPL licensed) web analytics software package. It provides detailed reports on your website and its visitors, including the search engines and keywords they used, the language they speak, which pages they like, the files they download… and so much more.
    Piwik aims to be an open source alternative to Google Analytics.
    Piwik is PHP MySQL software which you download and install on your own webserver. At the end of the 5-minute installation process you will be given a JavaScript tag. Simply copy and paste this tag on websites you wish to track (or use an existing plugin to do it automatically for you).
    To learn more about what Piwik offers, check out the list of features page.

  2. Was sind die Unterschiede zwischen Piwik, Google Analytics und anderen Webanalyse-Tools?

    Piwik is the leading open source web analytics software, but there are dozens of other free and paid web analytics solutions; why choose Piwik?

    One of the principle advantages of Piwik is that you are in control. Unlike remote-hosted services (such as Google Analytics), you host Piwik on your own server and the data is tracked inside your Mysql database. Because Piwik is installed on your server, you enjoy full control over your data. You can access the data easily via the Piwik APIs. Advanced users can use Custom Variables, Segmentation, or even run manual queries on the database in order to build advanced reports.

    Piwik also protects your visitor privacy with advanced Privacy features. When using Piwik for Web Analytics, you ensure that your visitors behavior on your website(s) is not shared with advertising companies.

    If you are using Google Analytics and starting to use Piwik, you can import your data history into Piwik. You can also use several web analytics tools at the same time so feel free to experiment!

    To help you decide on a Web Analytics software, you might want to look at the list of features in Piwik or the online demo. Happy Analytics!

  3. How does Piwik work?

    Piwik muss auf einem Server installiert werden, auf dem PHP und MySQL vorhanden sind. Am Ende des 5 minütigen Installationsprozesses wird Piwik einen Javascript-Code ausgeben, den Sie dann am Ende jeder einzelnen Seite Ihrer Webseite einbinden sollten. Piwik wird dann die Aktivitäten auf Ihrer gesamten Webseite aufzeichnen und in die Datenbank schreiben. Piwik sammelt die Daten, um dann detaillierte Webanalyse-Daten über Ihre Besucher, deren Quelle, Suchbegriffe und vielem mehr, zur Verfügung zu stellen!

  4. Gibt es eine Online-Demo?

    Yes, check out the online demo to see how awesome Piwik is!

    If you prefer seeing the list of features all in one page, check out the list of features.

  5. Can Piwik manage multiple user accounts?

    In Piwik, you can create an infinite number of users and websites to track.
    For each user, you can set permissions to "view", "admin" or "no permission" for a specific website, or for all websites at once.

    The permission system in Piwik is simple and makes it very easy to manage from a small number of websites and users to hundreds of websites and thousands of users. See the Manage Users documentation.

  6. How do I track several websites, domains and multiple subdomains in Piwik?

    You can add unlimited websites to track in Piwik, in the Admin Websites section. In fact, Piwik scales well to thousands of websites, and a few Piwik users are tracking even more. Each Website is defined by a URL. You can track sub domains in the same Piwik website, or you can create a different website for some of your subdomains. Learn more about creating Websites in the Managing websites page.

    If you track many subdomains in the same Piwik website, you might want to have the domain name appear on your Page Title reports: "support.example.org/Homepage" rather than "Homepage", check out the JS setDocumentTitle documentation.

    In the Admin Websites page, you can also define for each website a list of Alias URLs which contains all the other domains and subdomains that will be tracked. This will ensure they don't appear in your "Referer" reports.

    It is also important to configure First party cookie domains in the Javascript Tracking code. Please see the page Tracking code: Cookie configuration for sub-domains.

    If you track more than 10 websites, the Website selector will display the first ten sites only, and show a search field where you can search quickly to look at another website. Check out the 'All Websites' dashboard as well, a very useful first page to look at for a quick overview of the performance yesterday or last week or all your sites. You can even make it your defaut page to load in Piwik in your user settings.

    See also: Install Piwik on one server and track visits on websites that are hosted on other servers.

    The official Piwik Mobile App supports all these reports, including the 'All Websites' dashboard.

  7. How do I define and track Goal conversions?

    You can add unlimited number of Goals to track in Piwik (newsletter subscription, file download, 'thank you' page, etc.). Learn more about how to track your website Goals in the Goal Tracking documentation.

  8. How do I track Ecommerce orders, details of purchased products and abandoned carts on my website?

    Piwik provides advanced Ecommerce Tracking and Reporting functionnality. Learn more in the page Ecommerce Analytics.

  9. How does Piwik track downloads?

    On many websites, you want to track when visitors download your brochure, a photo, a software, etc. Piwik automatically track these clicks as Downloads, and reports them under Actions > Downloads.
    Piwik will automatically detect a download as a click on a link that ends with one of the following file extensions: 7z, aac, arc, arj, asf, asx, avi, bin, bz, bz2, csv, deb, dmg, doc, exe, flv, gif, gz, gzip, hqx, jar, jpg, jpeg, js, mp2, mp3, mp4, mpg, mpeg, mov, movie, msi, msp, odb, odf, odg, odp, ods, odt, ogg, ogv, pdf, phps, png, ppt, qt, qtm, ra, ram, rar, rpm, sea, sit, tar,
    tbz, tbz2, tgz, torrent, txt, wav, wma, wmv, wpd, xls, xml, z, zip.
    You can also force Piwik to count a click as a download by using a specific CSS class for this link. Check out the section "Force a click on a link to be recorded as a download in Piwik" in the Javascript tagging Guide.

  10. Was sind ausgehende Links, Klicks oder einzigartige Klicks?

    The Piwik report "Pages > Outlinks" shows the list of external URLs that were clicked by your visitors from your website pages. Piwik will track as an "outlink" all clicks on URLs that are not the same domain as the website being tracked. For example, if your visitor click on a link to "piwik.org" on your website "example.org", this will be counted as an outlink in the report.

    For each outlink, Piwik will report the number of clicks, and the number of unique clicks. Unique clicks are the number of unique visitors that clicked to a given domain ; for example, if the same visitor clicked 3 times on the same outlink, it will be reported as 3 clicks and 1 unique click.

    Note that Piwik is not able to track Javascript of flash links. Only HTML links are tracked, eg. <a href='http://linkedin.com'>LinkedIn Profile</a>

    If you wish to not track clicks on your subdomains as outlinks, for example if your website is "example.org/" and you don't want to track outlinks to "news.example.org", you can use the Javascript function setDomains(). Read more in the documentation.

    Learn more about Click Tracking in the Javascript tagging Guide.

  11. How do I know when new versions are released?

    The Piwik Changelog page lists all recent Piwik versions and the list of changes. The best way to keep track of all new versions is to subscribe to the Changelog Rss Feed.

    To stay tuned about the latest Piwik developments, you can try the Piwik blog (by rss or email - see the sidebar of the blog) or register with the piwik-hackers mailing list (more info in the developer section). Also, when a new version is released, your Piwil will display a message inviting you to update to the latest version.

  12. Wo kann ich Unterstützung bekommen?

    Wenn Sie Unterstützung brauchen, sehen Sie sich die FAQs, die Dokumentation an, oder durchsuchen Sie piwik.org. Wenn Sie keine passende Antwort finden, verfassen Sie bitte eine Nachricht im Piwik-Forum. Hier bekommen Sie Hilfe von der Community.

    Wenn Sie professionelle Unterstützung benötigen, können Sie einen offiziellenPiwik Consultant kontaktieren oder zuerst mehr über das Piwik Consulting in Erfahrung bringen.

  13. Does Piwik track visitors without Javascript? Does Piwik track search engine bots or other spider / robots?

    By default, Piwik only tracks visitors with Javascript enabled. See more information about the tracking process.

    If you want to track visitors (or bots) without Javascript, you can add an Image Tracker on your pages.

    Advanced users can also use the Advanced Image Tracker or even call the Piwik Tracking API using HTTP. Check out more information on how to use these advanced tracking techniques in the Piwik Tracking API.

  14. How does Piwik ensure Privacy of my Analytics data, and Privacy of my website Visitors?

    Piwik is the ideal Web Analytics software that respects Privacy, thanks to its Free/Libre software nature and useful Privacy settings, setting it apart from other commercial tools such as Google analytics. To ensure and respect your visitors Privacy, you can:
    1) automatically anonymize Visitors IPs,
    2) include a Web Analytics opt-out feature on your site (using a simple iframe), and
    3) Delete old visitors logs.
    To configure Privacy features in Piwik, log in as a Super User, click "Settings" then click "Privacy".
    Learn more about Piwik, Data & Users Privacy.

  15. Does Piwik track visits from Mobile devices (iOS, Android, BlackBerry, Palm Pre, low end mobile phones, etc.)?

    Piwik will automatically track visits on mobile phones that use browsers executing Javascript: iOs based devices such as iPhone and iPad, Android based phones or any other modern devices (running Palm Pre, Opera Mobile, Webkit, Mozilla Fennec, etc.).

    For low-end mobile devices that use browsers which do not execute Javascript, you can manually record visits using the Piwik Tracking API. Learn more about the Piwik Tracking API.

    See also Does Piwik track visitors without Javascript? .

  16. Can I use Piwik and Google Analytics / Yahoo! Analytics / WebTrends etc. at the same time?

    Yes, you can use any combination of analytics packages at the same time on your pages. The downside is that your pages might take longer to load as each analytics Javascript tracking code will add some delay to the page load. We also recommend putting the Piwik Tracking code first, above other javascript codes, just before the </body>. Read more about the Piwik Javascript Tracking API

  17. How much does Piwik cost?

    Piwik is a Free Software, released under the GPL license. It does not have a monetary cost (it is free of charge) and the software license ensures it respects your freedom to use and modify the software.

    If you would like to pay back a little something, you are welcome to participate in the project and spend some of your time and energy to make Piwik better (the app, website or docs). We are grateful for our wonderful sponsors and the core Piwik team for their amazing work.

  18. Can I use Piwik and provide analytics Hosting service? What are the requirements for Piwik Hosted as a service?

    It is allowed to re-sell Piwik and provide it for free, or for a fee.

    In fact, we maintain a list of Official Hosting Piwik partners which we recommended.

    If you are providing a service reusing Piwik, you must also reuse the word Piwik with care. Please see the Piwik Trademark page for more details about how to reuse the name Piwik in your modified version of Piwik. In particular, it is not allowed to use Piwik in the URL domain name.

    We would love to know if you create something interesting using Piwik: drop us a message.

  19. Can I rebrand or sell or reuse or re-license or include Piwik in my product, company, or website?

    Reusing Piwik in any way is allowed as long as you respect the GPL license.
    If your product, software, or website uses Piwik but all the code (including your modifications) stays within your company or server, you have the freedom to keep your code and not be bound to the GPL License. For example, you can change the header and footer to reflect your brand, change the colors, or add new features on your copy of Piwik.
    If you distribute a modified version of Piwik, or software that includes Piwik as a module, or develop a website for a customer/client that includes Piwik, you must give access to the code source and publish all the code under the GPL.
    Plugins Licenses: Individual components, libraries or plugins may be available for reuse under a different license. Please refer to the LEGALNOTICE file included in the distribution.
    You may want to learn more about the GPL License and look at the GPL FAQ.
    As well as respecting the GPL license, you must also reuse the word Piwik with care. Please see the Piwik Trademark page for more details about how to reuse the name Piwik in your modified version of Piwik.
    Finally, if you modify Piwik and add new features or fix existing bugs, please submit your patches back to the Piwik team: together we will build the best Free/Libre web analytics software!

  20. Does Piwik work on high traffic websites? What is the performance like with millions of pages views per month?

    Piwik can scale to millions of page views per month and/or to thousands of registered websites. If you have a few hundreds visits/page views per day, Piwik should work fine "out of the box". If you have thousands of page views per day or more, check out the following notes to make sure Piwik works for you:

    • Hosting Piwik on a powerful dedicated server is recommended when tracking high traffic websites.
    • Piwik (php/Mysql) will benefit from significant RAM memory on the server: 4Gb memory being the minimum recommended for Piwik to process reports on large websites, the more RAM the better!
    • It is critical to use a PHP cache for high performance, we recommend using APC
    • It is recommended to use light web servers such as Nginx or lighttpd which can be faster and more efficient alternatives to Apache or IIS
    • By default, Piwik works in real time. But when tracking a large website, It is highly recommended to disable "real time" reports and only process reports for "today" every 1 or 6 hours for example. This way, access to the user interface will only read pre-processed reports.
      Note: the Real Time Visitors widget and the Visitors Log will still work in real time, only other reports for "today" (Best keywords, etc.) would not include the latest visits and page views. See also How long does Reports pre-processing take for high traffic websites?
    • It is recommended to delete old logs, for example older than 6 months. It helps keep the database size more manageable.
    • For advanced users, you can setup Piwik to work in a load balanced environment and use multiple servers behind a load balancer.
    • If your website is doing around 500k pages per day or more (15M+ pages per month), Piwik might start reaching php memory limits or other mysql or hardware limitations. However, there have been a few Piwik users tracking more than 1 billion page views over several months.
    • A rough estimate of Piwik Mysql database size usage is approximately 1Gb for every 5M page views. If your website tracks 100k page views per day (3M pages per month), you can expect a DB size of ~ 7Gb after 1 year.
    • An important factor for achieving good performance is to keep the number of unique URLs tracked low. Please make sure you setup ignored URL parameters you do not wish to count in the URL (such as session ID parameters). The less unique URLs tracked in Piwik the better!
    • Update Piwik to the latest version - How to for high traffic Piwik servers. Sometimes, new Piwik releases contain SQL schema updates on very big mysql tables (when adding a new field, new indexes, etc.). The schema updates can take minutes or hours to complete: it helps to run the Piwik updater via the shell/command line.

    There are many other users running high traffic Piwik servers: check out this forum thread. If you run a high traffic Piwik server, we really appreciate if you can post a reply with your experience on the forum post, or let us know by email hello@piwik.org

  21. Can I customize the Piwik logo in the reports, emails and login screen?

    Piwik allows to upload your custom logo, which will be displayed everywhere the normal Piwik logo displays: 1) top of the screen in the Analytics reports, 2) Login screen, 3) Emails & PDF Reports.

    To upload a Custom Logo in Piwik, login as the Super User, click on Settings > General Settings > Branding, and click on "Use a custom logo".

  22. Can I get the data from the Piwik API web services and publish, reuse, process this data in a non GPL software?

    Yes, the data coming from the Piwik API belongs to you and is not covered by the GPL. You can use Piwik as a service, and reuse, publish, display, modify, process the data coming from the Piwik API using the REST web service call - this is not allowed if you call the API when using Piwik as a PHP library (see how to call the API?).

    See also the GPL FAQ: Is there some way that I can GPL the output people get from use of my program? For example, if my program is used to develop hardware designs, can I require that these designs must be free?

  23. Does Piwik work in a load balanced environment? How do I setup Piwik for high scale tracking?

    Many medium-high traffic websites successfully use Piwik to track and analyse their website behavior and performance. See this FAQ for general information about high traffic Piwik.

    If you want to provide high reliability and better performance in your Piwik setup, you can load balance Piwik services on various servers. It is pretty easy to do so, but make sure you read the following documentation.

    Piwik stores all tracking data, reports, users, settings, etc. in the shared mysql database. Piwik also needs to read/create files to store information, caches, temporary files:

    • config/config.ini.php is used by every request to Piwik. It contains db access, plugins enabled, various settings, etc.
      The file is only modified when the Super User changes some settings in the Admin interface (plugins, super user password, smtp settings, etc.). This file must be synchronized on every Piwik server.
    • tmp/* contains temporary and cached files such as: compiled templates, generated PDFs, tracking caches, etc.
      This directory tmp/ content can be safely deleted and Piwik will automatically recompile templates and recreate caches.
    • by default, Piwik uses file session storage, which are usually stored in tmp/sessions, or in the global sessions directory (see php.ini).
      There is a config setting to enable database session storage, see this faq

    When Piwik is used behind a load balancer, here are the steps to follow:

    • 1) synchronize config/config.ini.php on all servers - make sure the file config/config.ini.php is the same on all servers (using rsync for example).
    • 2) delete the content in tmp/* on every new deploy (eg. when upgrading Piwik or making plugin upgrades)
    • 3) enable database session storage
    • 4) we highly recommend to enable SSL in Piwik

    Piwik should then work as expected in a load balanced environment.
    For example, a common way to load balance Piwik on 3 servers: Load balancer in front of (2x) webservers which are tracking/querying the (1x) Master mysql DB server. For further optimization, a (1x) UI webserver can be added, to handle all API requests, UI requests, and run the cron archiving. This server can also be doubled and load balanced.

    Typically, webserver boxes would be cheap to operate servers, and the Master DB server would be bigger (eg. multiple cores, 8G memory, fast disk access), which could scale to a certain point (1M+ pages per day).

  24. How do I pronounce Piwik?

    If you're wondering how to say 'Piwik', you can find out by clicking play.

  25. Welches Team steckt hinter Piwik?

    Piwik is a Free/Libre collaborative effort with many people contributing to the project to make Piwik what it is today. Visit the Piwik Team page to view profiles.
    You can also be part of the Piwik project! We need help to build the best open source web analytics software, and there are many ways to help whether you are a Piwik user, a developer, a marketing fan, a blogger, or if your native language is not English and you want to translate the software. Check out the How to Contribute? page.

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